Cool Fruit Juice

New Harmony saw the need for quality alternatives in the supply side of the food industry - mainly in the Dairy and Juice segments. To fill the gap between supply and demand, we partnered with a company based in Egypt to supply the Ethiopian market with high quality juice brands. Employing state-of-the-art technology, the company manufactures products that adhere to international standards. Using our extensive distribution network and marketing and sales professionals, we made this brand a household name in Addis Ababa. We currently distribute the following fruit juice flavors under the Cool Fruit Juice brand in various sizes and packages:

  • Mango
  • Strawberry
  • Apple
  • Orange
  • Guava
  • Cocktail

We are currently studying the market to introduce dairy products from the same manufacturer and other food and beverage products from other international suppliers.

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